RFID NFC (Near-field Communication)

Near-field Communication (NFC) is becoming increasingly common among brand owners, retails and consumers alike, being ideal for a myriad of applications, such as brand authentication, product reviews, consumer loyalty programmes and as an ideal medium for gaining further information from a manufacturer or supplier of a particular product or service. Requiring only a smartphone, the NFC platform is becoming increasingly common as a cost-effective medium to communicate with your customers.

We can supply NFC labels or tags in small quantities  – you can be up and running encoding your own tags in minutes! We can also supply tags suitable for use outdoors.

NFC Use Cases:

  • Social media campaigns
  • Provide key product or service information
  • Product loyalty programmes
  • Product usage and interactive tracking
  • Product re-order capability
  • Brand protection
  • Product lifecycle information and recycling locations
  • Provide information on animals or exhibits in zoological parks or museums

NFC -vs- Alternatives, such as QR Codes or Bar Codes:

  • Quick and easy to use – simply tap phone to product
  • No app to download – NFC is “built-in” to many of the latest smartphones
  • 1:1 communication
  • NFC doesn’t take up space on the label or packaging, as it doesn’t need line of signs to read – it be added to the back of a label or to the inside of a package

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